WELCOME TO OUR STORE

We're so glad you're here!! Your go-to store for stylish, sorority apparel, bid day gifts + more!

All American Collection

Introducing our All American Collection showcasing the most beloved American dogs and the coziest sweatshirts, ideal for all seasons.

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BID DAY GIFT BUNDLES 2025: Pre-orders open August 1st!

We can't wait to be a small part of such an exciting day and celebrate your new member!

Mom Approved: The Bid Day Gift every New Member Deserves

"As a mom, I wanted to do something special to celebrate my daughter joining her sorority, and On Row made that so easy. I ordered her a Bid Day package, and I loved that I could include a personalized message just for her. When she called me after receiving it, I could hear how surprised and happy she was—it honestly meant the world to me. The items in the package were so cute, high-quality, and perfectly matched her chapter. It made her feel celebrated and loved, and I’m so grateful On Row helped me be part of such a meaningful day in her life, even from miles away." - Zeta Tau Alpha Mom

Bring Your Chapter’s Vision to Life with On Row Custom Orders!

From Recruitment Tees to Bid Day Trucker Hats—We Do It All!

Whether it’s Executive Board merch or custom chapter designs, On Row is here to bring your vision to life. Reach out today—we can’t wait to create something amazing with you!

get started on your order today

ON ROW Mission

Hey everyone! I’m Elizabeth Keith, the Designer + Founder of On Row! I grew up in Atlanta, GA, graduated from Georgia Southern and worked in Fraternity and Sorority Life for the past 7 years. After transitioning from my career in Higher Education, my passion for working with college students and supporting the impactful work of sororities inspired me to launch On Row.

Work with us for:

  • Pop up Shops for Mom's Day, Family Weekends + Sisterhood Events
  • Merch orders for your Chapter
  • Bid Day Bundles for New Members

Our mission is to empower sororities and their philanthropic efforts by offering quality products that give back. We are committed to making a difference by donating proceeds back to your Sorority's Philanthropy!

Learn more here